Social strategy | SEO
Setting Sail on Social
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The Challenge
As one of the world’s most luxurious cruise lines, Silversea needed a partner who would elevate the brand voice on social and make its new blog more visible to a discerning audience.
42% growth on Instagram
82% growth YOY in blog pageviews
603K conversations on Facebook
The Solution
We took over social media, including community management, and introduced more sophisticated social copy and visuals that better reflected the brand’s elite offering. This led to 42% organic growth on Instagram.
We also optimized blog content, leading Silversea to rank among the top Google searches for targeted keyword phrases. This contributed to a 82% increase in pageviews to the blog.
